Lead Software Engineer / Solution Architect
Scope: Architecture and hands-on delivery across adtech and retail-media platforms; technical leadership for engineering teams of 5-7 and support for pre-sales engagements.
- Designed and implemented real-time traffic-based pacing for a DSP handling approximately 1.5M RPS, using traffic-profile-based budget allocation and approximately 300 ms feedback loops to control overspend across distributed bidders
- Architected and delivered an offerwall monetization platform from inception, covering microservices, fraud prevention, payment flows, and production scale exceeding 1M DAU
- Designed and implemented LightGBM-based bid-price prediction with sub-millisecond inference under high-throughput constraints
- Led decomposition of a retail-media monolith into independently deployable services, improving fault isolation and deployment autonomy
- Designed a geospatial population-density algorithm for polygon-based campaign targeting
- Won multiple pre-sales engagements by translating business requirements into solution architectures and delivery proposals